Slides and Transcript:
https://developer.apple.com/videos/play/wwdc2014-222

Tags: frameworks

Description:
iAd technologies built into iOS let you easily include advertising in your app. Discover what's new in the iAd Framework, including multi-view banner strategies, full screen and video interstitials, and best practices to ensure optimal ad performance. You'll also learn how to implement iAd App Attribution to help you accurately measure the lifetime value of newly acquired customers.

Watch on apple.com